We are looking for a Sales Development Representative to support our business development efforts by identifying, engaging, and qualifying potential clients.. This is a minimum 6 months’ contract role.
This role is focused on building a strong pipeline of high-quality leads and working closely with our Client Solutions Strategist to convert opportunities into clients.
You will gain hands-on experience in B2B outreach, lead generation, and sales processes, especially within the marketing and advertising industry
Lead Generation
Research and identify potential clients that fit our target profile (SMEs, growing businesses, decision-makers).
Build and maintain lead lists using tools like LinkedIn, Apollo, Google, and directories.
Source leads across multiple channels (LinkedIn, email, websites, social media).
Continuously update and expand the lead database.
Outreach & Prospecting
Execute outbound outreach via cold emails, LinkedIn messages, and calls.
Personalize outreach messages based on the prospect’s business and needs.
Follow up consistently with leads to increase response rates.
Track outreach performance and iterate messaging
Lead Qualification
Engage with responses and qualify leads based on criteria (budget, needs, readiness).
Identify key decision-makers and understand business pain points.
Filter out low-quality leads and prioritize high-potential prospects.
Maintain clear notes and updates in CRM or tracking sheets
Appointment Setting
Book discovery meetings between the prospect and internal sales team.
Ensure prospects are well-informed before meetings (context, expectations, needs).
Prepare basic lead briefs to support the closer.
Work closely with the closer to improve lead quality over time.
Technical
Strong interest in sales, marketing, and business development.
Comfortable with outreach and talking to new people.
Basic understanding of social media, marketing, or business is a plus.
Professional & Personal
Detail-oriented and organised.
Willingness to learn and take feedback constructively.
Able to manage multiple tasks and meet deadlines.
Good communication skills and a positive working attitude.
Experience using tools like Apollo, LinkedIn Sales Navigator, or CRM systems.
Previous internship or exposure to sales, marketing, or customer service.
Understanding of digital marketing (Meta Ads, websites, funnels).
Ability to write simple but effective outreach messages.
Hands-on experience working in real life sales and client acquisition.
Training in lead generation, outreach, and qualification frameworks.
Exposure to how deals are closed in the marketing and advertising industry.
Opportunities to get hired full time within the company under one of the following roles:
Sales Development Representative
Business Development Representative
Account Executive
We value work ethic and determination over any sort of qualifications. We will consider you if you can show us some portfolio of your previous work or demonstrate a willingness to learn and have a long term career in digital marketing!
We have an extensive interview pipeline which involves 2 main steps
If this position sounds like a good fit for you, do send us your CV and portfolio to careers@synapsebn.com. We will be sure to respond as best as we can to all applicants.
